How Does the Popunder Open?

Modified on Wed, 12 Feb at 8:55 AM

Clickaine’s Popunder ads open in a new browser tab or window behind the main active page. This means that users will only notice the ad once they close or minimize their current tab, making it a less intrusive yet effective advertising format.


A Popunder is an ad that opens in a new window underneath the user’s active tab. There is also a similar format called Popup, which appears above the page the user is viewing and is more intrusive.

The exact behavior of a Popunder (whether it opens at the top, bottom, or behind the main window) depends on:

  • The user’s browser settings
  • The operating system
  • How JavaScript is configured to trigger the ad


In most cases, a single user click on the site is enough to activate a Popunder ad. Clickaine optimizes its delivery to ensure high visibility and engagement while maintaining a smooth user experience.

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